Growing a company is hard.
I can make it easier.
Fractional Growth Leader & Consultant for Startups
ANALYTICAL × data driven × results orientated
︾
I help startups and small businesses grow faster.
Every company wants to grow their revenue.
But that’s easier said than done and you probably don’t have the time, money, or expertise to figure it out.
I know because I’ve run successful customer acquisition and growth teams for the past 19 years. I’ve conducted experiments, learned from failures, and developed growth strategies and playbooks that work.
Here are a few success cases from past clients:
🏆 Scaled acquisition 9x for seed stage startup and secured a Series A
🏆 Took over marketing for Series A startup and lead to an acquisition
🏆 Grew revenue by 66% in just 3 months for Series B company
Sound good? I’d love to help grow your early stage startup or small business.
some companies i’ve worked with:
Working Together
these are the most common ways i can help grow your startup or small business.
STRATEGY CONSULTATION
Successful people are able to tap into a network of experts for guidance and advice - but this is a luxury that a lot of people don’t have. When you book a strategy consultation you can access my years of expertise growing businesses. I’ll provide guidance on opportunities, challenges, or anything that’s top of mind.
What I can do for you:
Model your sales funnel to see what’s really constraining growth
Define your ICP and buyer persona(s)
Research the optimal marketing channels for reaching your customers
Map out a multi-touch lead nurturing strategy for your funnel that converts
Validate your new product idea and help build a business plan
Audit an ad campaign to provide benchmarks and a step by step action plan for improvement
Setup or fix process automation logic in Zapier
Migrate your CRM and build custom contact fields and automation for your sales team
FRACTIONAL HEAD OF MARKETING
This is a great option if you’re seeing some early success and need someone to turbo charge your growth. You can add me to your team at 10-15 hrs a week for a fraction of the cost. I’ll transform your vision into a holistic growth strategy that’s tailored to your unique business.
What I can do for you:
Build you a complete growth strategy or GTM plan personalized for your business
Setup your tech stack with the appropriate tools and automation (analytics, CRM, reporting, etc.)
Model your business in a spreadsheet so we can see how different levers impact revenue
Execute acquisition campaigns on ad platforms like Meta, Google, LinkedIn
Set goals and document progress toward results
My goal is to grow your revenue so much that you’ll graduate to hiring a full time marketing leader.
MARKETING EXECUTION
Do you just need help running marketing campaigns?
I can laser focus on running campaigns for a particular marketing channel. I’ll apply my years of hands on experience to deliver premium results quickly and efficiently. I’ll also make sure campaigns are integrated into existing tools for tracking, reporting, or lead management purposes.
What I can do for you:
Manage Google, Meta, LinkedIn, Tiktok ads
Design image and video ads
Conduct landing page testing and optimization
Write email copy
MY FEES
I am flexible with payment options.
Hourly Rate: $100-150 USD/hr., depending on project complexity. This is the most popular choice.
Project Based Fixed Fee: I can provide a fixed fee after learning about your business and task
Retainer: I am happy to be available on a monthly retainer
🙋🏽♀️ Are you a non-profit doing something great? I’d love to work with you at a discounted rate!
Full Stack Capabilities
I have a well rounded marketing skillset. But if i don’t know something i’ll let you know.
Startup growth strategy
A/B testing / conversion optimization
Tech stack implementation / systems integration
Messaging / copy writing
CRM creation
Audience segmentation / persona development
Analytics
SEM/PPC/paid search
Display marketing
SEO
Content marketing
Social marketing
Email marketing / automation
Lead generation / demand generation
tools i recommend for nearly every business:
Zapier - the behind the scenes magic that makes cross platform automation possible
Airtable - very flexible CRM solution for early stage companies
Notion - the best tool for internal wiki’s and process documentation
Google Workspace - Gmail, Sheets, Docs, Slides… need I say more?
Google Tag Manager - update site analytics and performance trackers without bothering engineering
ActiveCampaign - powerful email/SMS automation logic and CRM functionality
RightBlogger - 45 AI-powered content creation tools, very impressive so far!
disclosure: may contain affiliate links
Testimonials from Happy Clients
“I had the pleasure of working with Alan for marketing strategy for my online course, and his expertise and dedication were truly outstanding. Alan’s insights and creative approach elevated my marketing efforts. I wholeheartedly recommend his services to anyone seeking top-notch marketing expertise.”
“Alan provided excellent marketing consultation services, related to email and social media marketing for my travel company. His expertise, commitment to understanding the industry and competitors, along with his proactiveness and easy communication, made it really easy to work with him and implement his recommendations.”
“Alan brings his many years of B2B & B2C insights and expertise to the table for us... I appreciate how clear he is when setting expectations and also his promptness when responding - getting to chat instantly has been a game changer for me.”
“Alan has a fantastic balance of marketing and technical skills... He has built out much of our marketing infrastructure, from Optimizely set up and testing to GA tracking and reporting. ”
How to Reach Me
Do you want to discuss a potential opportunity, talk shop, or just network? Click the button below or find me on LinkedIn.
